We painted this localised typographic mural in Manchester for Ladbrokes to showcase their new “Fanzone” product, personalising their digital experience for fans, fuelled by the anticipation for the upcoming key Manchester Derby fixture. A mural of two halves, City vs United, Blues vs Reds, the artwork was created to highlight the history of this enduring local rivalry. Ex players Wes Brown of Utd, and Shaun Wright-Philips of City put their well known faces and fans behind hyping the upcoming battle on the 29th of the month.
See the teaser film here